Episodes

Thursday Apr 18, 2024
Navigating CEO-Board Dynamics: A Conversation with Lowell Aplebaum
Thursday Apr 18, 2024
Thursday Apr 18, 2024
In this episode, we talk to Lowell Aplebaum, EdD, FASAE, CAE, CPF, CEO of Vista Cova. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert to unravel the intricacies of the CEO-board relationship. Together, they explore the keys to fostering a successful CEO-board dynamic, strategies for addressing challenges, and innovative approaches to strengthening collaboration. Plus, discover the importance of engagement with organizations like TSAE.
This episode is sponsored by Visit Galveston.
Better By Association is produced by Association Briefings.
Show notes
With decades of experience in the education and association realm, Lowell Aplebaum, EdD, FASAE, CAE, CPF founded Vista Cova with the goal of bringing dynamic tools and knowledge to associations across the globe. As a previous association executive, Lowell now has had the privilege of working closely with hundreds of organizations – guiding leaders, members, and staff through facilitation, keynoting, and more.
Lowell is a committed believer in bringing authentic curiosity, experiential learning approaches, and active listening to the table.
Lowell is an IAF Certified ™ Professional Facilitator and currently studying to achieve his Doctorate of Education in Leadership. Lowell resides in Maryland where his 10-year-old twins and 12-year-old son keep the house full of surprises and laughter.

Thursday Mar 21, 2024
Thursday Mar 21, 2024
In this episode, we talk to Dottie Bossley, CDME, CTA, regional sales director for Visit Galveston, and Theresa Parsons, CAE, CMP, executive director of the Texas Council of Administrators of Special Education. They join our hosts Steven Stout, FASAE, CAE, and Katy Markert for a conversation wrapped around their many years as TSAE members, as well as their diverse career journeys in the association space. Discover the pivotal role of mentorship in professional growth, and gain insights into the significance of active involvement in organizations like TSAE. Whether you're navigating an association career or looking to engage as an industry supplier, tune in for valuable advice and inspiration from our seasoned guests.
Better By Association is produced by Association Briefings.

Wednesday Feb 14, 2024
Future Focus and Board Foresight: A Conversation with Jeff De Cagna
Wednesday Feb 14, 2024
Wednesday Feb 14, 2024
In this episode, we talk to Jeff De Cagna, FASAE, executive advisor for Foresight First LLC. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a thought-provoking discussion on the dynamic landscape of foresight and its evolution for association boards. Together, they explore the challenges faced by boards and CEOs in embracing foresight, offer valuable advice to boards for navigating the remainder of this decade and beyond, and emphasize the significance of active involvement in organizations like TSAE.
Better By Association is produced by Association Briefings.

Thursday Jan 25, 2024
Legal Trends for Associations: A Conversation with Jonathan Blum
Thursday Jan 25, 2024
Thursday Jan 25, 2024
In our season 2 premier, we talk to Jonathan Blum, an attorney specializing in nonprofit and tax exempt law. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for discussion centered on legal trends for associations, the importance of building strong relationships, what legal areas associations should pay more attention to, and questions association should ask when seeking an attorney.
Better By Association is produced by Association Briefings.
Show notes
Jonathan Blum is a nonprofit and tax-exempt organizations attorney in Holland & Knight's Dallas office. His experience includes assisting nonprofit leaders in managing their legal matters on a broad array of issues affecting charities, foundations, trade and professional associations, advocacy groups and other nonprofit organizations.
Prior to joining Holland & Knight, Jonathan worked in the nonprofit practice group for a national Am Law 100 firm in Dallas, where he served as counsel and later as shareholder. He also spent nearly seven years serving as in-house counsel for tax-exempt organizations such as a national breast cancer foundation and a private family foundation. In addition, he served as a transactional attorney for an international law firm headquartered in New York City. He previously served as an adjunct professor at Southern Methodist University’s Dedman School of Law.

Wednesday Dec 13, 2023
Lessons Learned: Starting a Podcast and Looking Back on Season 1
Wednesday Dec 13, 2023
Wednesday Dec 13, 2023
On the season 1 finale, our hosts Steven Stout, FASAE, CAE, and Katy Markert pull the curtain back on what it takes to produce a podcast like Better By Association. They talk about the nuts and bolts of the process, including setting goals, preparation and involving your entire staff in creating content. They discuss some of the best advice they've received from season 1 guests and what to look forward to in season 2. And for those looking to start a podcast for their organization, Steven and Katy chat with Colby Horton, CEO of Association Briefings and producer of Better By Association, about what makes an interesting podcast, how to pick a host, and three steps to get started.
Better By Association is produced by Association Briefings.

Thursday Nov 30, 2023
Tech, AI and Leadership: A Conversation with Lori Gracey, CAE
Thursday Nov 30, 2023
Thursday Nov 30, 2023
In this episode, we talk to Lori Gracey, CAE, executive director of the Texas Computer Education Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on leadership, learning how to lead and where to go for advice, technological advances including the use of AI, and the importance of being involved in an organization like TSAE.
Better By Association is produced by Association Briefings.
Show notes
Lori Gracey currently serves as the executive director of the Texas Computer Education Association (TCEA) with a staff of 21 dedicated individuals serving more than 80,000 members around the world. During her 14 years in this position, she has led TCEA in membership and revenue growth, helped to pay off their building and purchase a new, larger building (also paid off), and implemented new conferences, partnerships with other associations, and professional development opportunities for members and non-members.
Lori earned her CAE in 2014. She has served on the TSAE board and regularly presents at different TSAE events, including Association 101, New Ideas, webinars, Learn at Lunches, and the CEO Forum. She leads a weekly meeting with executive directors of other educational technology associations and has also organized and led several governance events for volunteer leaders in similar associations from around the world.
Prior to entering the association world, Lori garnered 28 years of experience in education, with 22 years as a curriculum and technology director. She served on the TCEA board of directors for 13 years previously. Lori is a past presenter at the International Society for Technology in Education and a regular presenter at the TCEA convention. She has served as the ISTE 2017 and 2013 Conference Program Chair and the 2007 NECC International Conference Chair Person, and has conducted professional development for the Texas Association of School Administrators, Texas Council of Administrators of Special Education, Texas Association of School Boards, and hundreds of school districts across the country.
A MA in English and a BS in Education have helped Lori to manage the intricacies of whatever career she challenges.

Thursday Oct 26, 2023
All Things Leadership: A Conversation with Leslie Midgley, CAE
Thursday Oct 26, 2023
Thursday Oct 26, 2023
In this episode, we talk to Leslie Midgley, executive vice president and CEO at the Texas Land Title Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on leadership, her passion for the association community, mentorship advice, leadership challenges, and the importance of being involved in an organization like TSAE. This episode was recorded in front of a live audience at TSAE’s New Ideas Conference in Fort Worth.
Better By Association is produced by Association Briefings.
Show notes
Leslie Midgley joined the staff of the Texas Land Title Association over 40 years ago and has been involved in every aspect of the association since that time. Since 2001, she has been at the helm, serving as Executive Vice President and CEO, the chief paid position of the 2,500+ member organization. Prior to that, as Administrative Director and then Vice President of Operations, she was responsible for managing the association's day-to-day operations, supervising the TLTA staff and overseeing all programs and services.Leslie has a bachelor’s degree in Human Resource Management from St. Edward's University in Austin. In 1999, she successfully completed the Certified Association Executive (CAE) program through the American Society of Association Executives of which she is also a member. She served for a number of years on the Board of Directors of the Texas Society of Association Executives and was Chairman of the Board of that organization in 2005-2006. She has been honored by both the title and association industries with the following awards: Texas Land Title Association President’s Award (2002, 2016) and Texas Society of Association Executives Distinguished Executive Award (2013), Chairman’s Award (2007), Professional Excellence Award (1990) and Making a Difference Community Service Award (2016). Additionally, she has been very involved as a volunteer with the Alzheimer’s Association, Central Texas Chapter, and served on their Board of Directors from 1997-2004, was Board President in 1998-1999, and received the Jack C. Kern Award for Special Service in1998. She has also been an active member of Impact Austin, a philanthropic organization that awards financial grants to Austin area non-profits. Leslie is a member of the Board of Directors of the Girl Scouts of Central Texas and served as that organization’s President and Board Chair in 2016-17.Leslie lives in Austin with her husband Mike. They enjoy cooking, traveling and spending time with their grandkids.

Thursday Sep 28, 2023
Increasing Non-Dues Revenue: A Conversation with Carrie McIntyre
Thursday Sep 28, 2023
Thursday Sep 28, 2023
In this episode, we talk to Carrie McIntyre, principal at Navigate. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a fun conversation focused on increasing non-dues revenue, what works (and doesn’t), valuable sales and marketing tips, and the importance of belonging to an organization like TSAE. This episode was recorded in front of a live audience at TSAE’s New Ideas Conference in Fort Worth.
Better By Association is produced by Association Briefings.

Wednesday Aug 30, 2023
Challenges and Opportunities: A Conversation with Trevor Mitchell, MBA, FASAE, CAE, CDP
Wednesday Aug 30, 2023
Wednesday Aug 30, 2023
In this episode, we talk to Trevor Mitchell, MBA, FASAE, CAE, CDP, executive director and CEO of American Mensa and the Mensa Foundation and board, and current Chair for the Texas Society of Association Executives’ Board of Directors. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on association challenges, curiosities, diversity, equity and inclusion, being authentic, and his drive to lead TSAE.
Better By Association is produced by Association Briefings.

Wednesday Jul 19, 2023
Association Innovation: A Conversation with Christopher Williston, VI, CAE
Wednesday Jul 19, 2023
Wednesday Jul 19, 2023
In this episode, we talk to Christopher Williston, VI, CAE, president and CEO of the Independent Bankers Association of Texas, about innovating your association. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a fun conversation that defines innovation, and includes how IBAT is innovating, what it takes for an organization - regardless of size - can innovate, and how to convince your leaders and staff that innovation is needed. He also talks about his career and life journey in the association space and what it was like working with his dad.

Meet Your Hosts
Steven Stout, FASAE, CAE, and Katy Markert are part of the team at the Texas Society of Association Executives. As executive director, Steven is all about serving the TSAE community, carrying out TSAE’s mission and goals. Katy works on all things graphic design and helps guide the branding strategy for TSAE. Together, they chat with guests about the association community and what impacts it the most.